Ravenscroft Digital Ltd built the Pixel Fall mobile application (package name: com.pixelfall.cubEs.fAling) (the “Application” or the “Service”).

This Privacy Policy describes Our policies and procedures regarding the collection, use, and disclosure of information when You use the Service and explains Your privacy rights and how applicable data protection laws protect You.

We use collected data solely to operate, maintain, and improve the Service.

By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.



Interpretation and Definitions
Interpretation

Words with capitalized initial letters have meanings defined under the following conditions. These definitions apply regardless of whether the terms appear in singular or plural.

Definitions

For the purposes of this Privacy Policy:

• Application refers to the Pixel Fall software application provided by the Company.

• Company (referred to as “We”, “Us” or “Our”) refers to Ravenscroft Digital Ltd, 71–75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom.

• Country refers to the United Kingdom.

• Device means any device capable of accessing the Service, such as a mobile phone or tablet.

• Personal Data means any information relating to an identified or identifiable individual.

• Service refers to the Application.

• Service Provider means any third party that processes data on behalf of the Company for infrastructure, analytics, or service improvement purposes.

• Usage Data refers to data collected automatically as a result of using the Service.

• You means the individual using the Service.

Collecting and Using Your Data
Types of Data Collected

App Activity

The Application collects information related to in-game activity and interactions, including gameplay events and session progress.

This data is used to ensure proper game functionality, track performance (such as local high scores), and improve the overall gameplay experience.

High scores and game settings are stored locally on the user’s device and are not associated with identifiable user profiles.

Usage Data

Usage Data is collected automatically when the Service is used.

Usage Data may include:

• Internet Protocol (IP) address

• Device type, model, and operating system

• Application version

• Session duration and interaction patterns

• Diagnostic and crash-related information

  
  

When the Service is accessed through a mobile device, technical information specific to that device may be collected to ensure compatibility, stability, and performance.

Purpose of Data Collection

The Company uses collected data for the following purposes:

• To provide and operate the Service

• To ensure stable gameplay and application performance

• To analyze usage trends and improve game mechanics and difficulty balance

• To detect, prevent, and resolve technical issues

• To comply with applicable legal obligations

  
  

The Service does not require user registration and does not collect information intended to directly identify individual users.

Third-Party Services

The Application may use third-party services strictly for infrastructure, analytics, and service operation.

Such services may collect limited technical data in accordance with their own privacy policies.

These services include, but are not limited to:

• Google Play Services
  https://www.google.com/policies/privacy/

All Service Providers are required to process data securely and only for purposes consistent with this Privacy Policy.

Data Sharing and Disclosure

We do not sell, rent, or trade Personal Data.

Your information may be disclosed only in the following circumstances:

• With Service Providers: to support analytics, diagnostics, and technical operation of the Service

• For legal obligations: when required by law or valid governmental requests

• Business transfers: in connection with a merger, acquisition, or asset sale, where permitted by applicable law

  
  

Retention of Data

The Company retains collected data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy.

Usage Data is generally retained for limited periods, except where retention is required to enhance security, ensure service stability, or comply with legal obligations.

Transfer of Data

Your information may be processed at the Company’s operating locations or at locations where Service Providers maintain infrastructure.

We take reasonable measures to ensure that data is handled securely and in accordance with this Privacy Policy, regardless of processing location.

Your Data Protection Rights (UK and EEA)

If You are located in the United Kingdom or the European Economic Area, You have certain rights under applicable data protection laws.

These rights may include:

• The right to access Your data

• The right to request correction of inaccurate data

• The right to request deletion of Your data

• The right to object to or restrict certain processing activities, subject to legal requirements

  
  

To exercise these rights, You may contact Us using the contact details provided in this Privacy Policy.

Delete Your Data

You have the right to request deletion of data collected about You.

Where applicable, certain data may be deleted directly by clearing the Application’s local storage or uninstalling the Application from Your Device.

You may also contact Us to request access to, correction, or deletion of data, subject to applicable legal obligations.

Disclosure for Legal Purposes

The Company may disclose data in good faith where such action is necessary to:

• Comply with a legal obligation

• Protect and defend the rights or property of the Company

• Prevent or investigate possible wrongdoing

• Protect the safety of users or the public

Security of Data

We implement commercially reasonable technical and organizational measures to protect collected data against unauthorized access, alteration, disclosure, or destruction.

However, no method of transmission over the Internet or electronic storage is completely secure, and absolute security cannot be guaranteed.

Children’s Privacy

The Service is not directed to children under the age of 13.

We do not knowingly collect Personal Data from children under 13.

If You believe that a child has provided data to Us, please contact Us so that appropriate action can be taken.

Links to Other Websites

The Service may contain links to third-party websites not operated by Us.

We have no control over, and assume no responsibility for, the content or privacy practices of third-party sites. We recommend reviewing their privacy policies independently.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Any changes will be posted on this page, and the “Last updated” date will be revised accordingly.

Continued use of the Service after changes become effective constitutes acceptance of the updated Privacy Policy.